Brighton Portrait Photography | What Makes A Great Business Portrait?
A business portrait isn’t just another headshot; it’s your visual handshake. It’s the image that introduces you to potential clients, collaborators, or employers before you even speak. A great business portrait should go beyond looking professional - it should tell your story, convey your values, and leave a lasting impression. So, how do you create one that truly stands out? Let’s dive in.
1. Authenticity is Key
A great business portrait feels genuine. It should reflect you in the best light - not a stiff, overly posed version of yourself. Relax, breathe, and work with a photographer who makes you feel comfortable. Confidence and ease shine through the lens.
2. Dress the Part
Your outfit should align with your brand and industry. Whether you’re rocking a blazer or a creative, casual vibe, choose clothing that makes you feel both confident and approachable. Avoid loud patterns, but don’t shy away from subtle pops of colour that reflect your personality, I personally love a colourful outfit!
3. The Power of Lighting
Lighting is essential for great photography. Natural light adds warmth and vibrancy, while studio lighting offers polish and precision. While I don’t have my own studio, we can easily arrange to take your portraits in a local studio. There are plenty of beautiful studios available for rent that would be perfect for your shoot! Together we can decide on which one fits your brand and personality the best.
4. Background and Composition
The setting matters. A neutral background keeps the focus on you, while an environment related to your profession can add character. A well-composed shot will balance all elements, drawing the viewer’s attention to your face. Leave this part up to me as I can advise you on the right shooting location for your professional business portraits!
5. Your Expression Tells a Story
A warm smile or a thoughtful look? Choose an expression that represents you and the message you want to share. Your eyes and attitude show trust and friendliness, which are essential in any business relationship.
Why It Matters
In today’s visual world, your business portrait isn’t just a photo; it’s a cornerstone of your personal brand. It’s how clients, collaborators, and employers see you. Investing in a professional portrait is investing in your future.
I take the time to understand you, your brand, and your goals to create an image that looks great and feels true to you. Let’s capture the real you and help you stand out!